Keep valuable reference information in your farm's books

Lots of farmers like to ask themselves, "How does our operation stack up to everyone else's?" But when you think about it, this really isn't a fair question. There are so many variables from operation to operation - from the soil type, unique geography and weather, to the processes you use to put the plant in the ground, and even down to the talent pool you hire from - that comparing your operation to anyone else's is basically apples and oranges.

The only true gauge of your progress at any time is to compare against your own past performance - but this only works if the data in your books is set up to make such benchmark comparisons. Director Jason Ladman talks with KRVN's Dewey Nelson about setting your books up for this valuable litmus test, in this week's interview. Listen below.