How to think like a farm CEO

With everything demanding your attention each day as a farm leader, it's sometimes tough to prioritize and stay focused on the stuff that matters most. How do you focus on the tasks that are most likely to move the needle in the right direction for your farm?

Water Street Solutions Director Dean Heffta tells ag broadcaster Dewey Nelson that the best way a farm leader can make an impact is by narrowing his or her focus to creating and planning the operation's future. You should already have identified a vision of what your farm looks like in the future; now focus on what sort of activities can be done today to work toward the results you want to see tomorrow. Don't focus on "fighting fires," but rather on intentional creation and utilization of plans that move the needle toward achieving your farm's vision of success.

Learn more by listening to the radio interview below.