“We looked at the volatility in the markets and realized that things were changing, and that we needed to change, as well. There’s a trust that’s been built now between us and Water Street. We understand more about positions and strategies and have become more comfortable.
Our advisors understand how we communicate and make decisions. They adjust their communication to us and how we like to communicate. We’re more at ease because we have a plan and we know what we’re going to do with our marketing.”
Drew, Toby and Troy tenBensel – Arapahoe, NE
“Before, we had a marketing plan – but the plan was always the same, no matter what. Water Street looks at market information as it comes daily. It’s not just one plan that’s set for the entire year. The plan is flexible so we can switch gears if we need to, based on what’s going on in the market.
Our market advisor is great to work with – he listens to us, we listen to him. That works out really well.”
Dave and Linda Cunningham – Wausa, NE
“Working with Water Street has taken the worrying part of marketing away from me. When you’re on the farm, you’re so emotionally tied to the corn or the cattle that you only see one side of it. I feel that there’s a lot of trust with Water Street – that they work for me, not partly for me and partly for them.
We were involved with a different marketing company before Water Street and that advisor would call to ask why we weren’t making trades – because that’s what he wanted. It had nothing to do with profit or loss on our farm, or if it was good for us. Water Street is the only company that we’ve marketed grain with that we feel like they are our partner.”